Triumph Garments has announced the launch of its new online venture, Miway Fashion. The newly launched portal will be providing chic and affordable fashion solutions for women in the country.
The portal has associated with players like Myntra, Amazon, Flipkart, TataCliq and Limeroad, along with selling their garments on their online fashion store as well.
Also, Miway Fashion will be launching their new range of Spring/Summer 2017 collection in June which will strengthen their presence in the e-commerce market for women.
Speaking about the recent development, Shiv Goel, Founder, Miway Fashion, said, “Fashion and the desire to adorn the latest trends is no longer confined to the reach of people residing in big cities. The strong mix of E-commerce and social media’s quick and effective outreach has made it easier for everyone across the country to access latest fashion and display their styling skills. Miway Fashion best defines effortless chic dressing. Our brand relates to all those women who have a fun and experimental sense of dressing. We did not want to make a brand that women only aspired of, instead we wanted to build a brand that was relatable, accessible and definitely affordable. I believe clothing does empower a woman and add to her self confidence and this is exactly what we aim to do.”
With the launch of their new brand, Triumph Garments, a 30 year-old garment manufacturer and a exporter for brands like – Zara and Ralph Lauren, aspires to capture a larger market share and achieve a business turnover of INR 10 crores by the end of this financial year. The company also plans to expand into traditional markets extensively this year.